Academic Medical Education.

Academic Medical Education is the leading provider of scientific and educational medical workshops.

AME approached Naam to create a new website where they could offer more services, upload additional course information (slide sets, abstracts, and other digital materials), and much more.

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Their main goal is to share as much of their information as possible and help doctors find the best medical education for them.

Together with a third-party development team the client hired, we designed a complete solution tailored explicitly to medical professionals and their assistants, who often book their courses for them. Time is of the essence for this target audience, so we invested heavily in designing an intuitive filter for finding suitable courses quickly.

Additionally, we created an extensive design system for the new design that allows AME to grow and expand the website in-house.

Services
Digital Strategy
Information Architecture
UX/UI Design
Creative Direction
A tablet on a grey background showing the Academic Medical Education homepage design
An easy to scan and navigate homepage that offers insight into AME's courses and information.
A tablet on a grey background showing the Academic Medical Education search page design
AME's search page allows visitors to browse through the complete database.
Four phones on a grey background showing various pages of the Academic Medical Education website design
AME's design works perfectly on various different devices.
A white box on a grey background showing multiple hover states from the Academic Medical Education website design
An overview of button hover states.
A white box on a grey background showing the typography values of the Academic Medical Education website
All typographic details in one overview.
A white box on a grey background displaying the grid system used in the Academic Medical Education website design
The grid used throughout the desktop design.
Overview of color settings used in the Academic Medical Education design
A collection of colors used in the design.
An overview of various design assets used throughout the Academic Medical Education design
Various Atomic Design molecules used in the website.
A tablet on a grey background showing the Academic Medical Education homepage design with a different hero image
The homepage with a different hero image, shows the design's flexibility.
A screenshot of the full Academic Medical Education homepage
An overview of the rest of the homepage.
A tablet on a grey background showing the Academic Medical Education quick search design
A smart-search function can be called upon on any page.
A tablet on a grey background showing the Academic Medical Education quick search results design
Whilst you are typing the search engine will already provide possible results.
A tablet on a grey background showing the Academic Medical Education course detail design
The Live Meetings detail page.
A tablet and a phone on a grey background showing the Academic Medical Education course detail design
Registration pricing and sponsor highlights.
A collection of various navigation components of the Academic Medical Education website deisgn
Navigation components for mobile and desktop.
A collection of text links used in the Academic Medical Education design
Various text links used throughout the site.
A tablet on a grey background showing the Academic Medical Education search bar design
The signup form variations.
A tablet on a grey background showing the Academic Medical Education Live Meetings detail design
Live Meetings landing page.
A tablet and a phone on a grey background showing the Academic Medical Education about us design
AME about page for tablet and mobile.
A tablet on a grey background showing the Academic Medical Education related live meetings design
Related Live Meetings in a dark color scheme.
Client
Academic Medical Education
Services
Digital Strategy
Information Architecture
UX/UI Design
Creative Direction
Sector
Industrial
Year
2019
Details
Design
Timothy Maurer
Joris Spiertz
Development
Maurits Lawende
Strategy
Timothy Maurer
Joris Spiertz
Creative Direction
Timothy Maurer
Team
Agency